The Benefits of SEO in Ottawa
If statistics like these don’t convince you that you should seek SEO services in Ottawa, we don’t know what will. But why should your business work with a Ottawa SEO agency rather than traditional marketing companies? Let’s dive into it.
User Experience
First, it improves the user experience on your website. Your SEO agency will focus on making it easy for users to make purchases, whether you’re an e-commerce site or a service provider. The quality of your website design can’t be overlooked, considering that over 2 billion people shopped online in 2020.
Expanding Customer
It provides a great ROI. An Ottawa SEO agency will help your business expand its customer base. Given that SEO leads have a conversion rate of 14.6% (compared to 1.7% for traditional advertising), it’s safe to say that an SEO investment can pay off.
Web Traffic
Search engine optimization increases your web traffic. A SEO company can take you from zero to hero in terms of web traffic. If you secure the top spot in Google search results, you’ll see an average click-through rate of 34.2%.
Effectivity
Finally, it’s more effective than paid advertising. People can tell which websites appear organically and which ones are sponsored ads. Statistics show that between 70-80% of users click organic results only, ignoring the paid ads